We launched the SAMANTHA WILLS Bridal Collection on 1 November 2012 – this date was in honor of my parents’ wedding anniversary. So it’s only fitting that the first entry on The Wedding Journal is about my Mum, Patsy. The original Boho Luxe Bride.


Mum and Dad married in a garden in Shoal Bay, NSW in 1980. I love my Mum’s dress, reminiscent of the era that had just passed, with perfectly bohemian luxe pleated bat-wing sleeves and a flowing skirt.


Mum is 32 in this photo – the same age as I am now – which for some reason makes it even more special. The simplicity of the yellow roses and the chic-ness of her pillbox hat and veil – I love it all.


At home, I often rummage through the stationery they had printed for their wedding. The invites and menu were embossed with images of birds, and they even created wooden matchbooks with their names and wedding date on them.


Their wedding photographer shot twelve rolls of film. It was his first wedding on a new camera, and every one of the twelve rolls was loaded incorrectly, so not a single image turned out. But they still have one little album – each photo with rounded 1980s edges like these ones – that their guests sent them. While it would near physically break my heart if this happened to me, there is something really beautiful about the candidness of the images and knowing that moment (on film, so no ‘Delete! Go again; your head was on the wrong angle!’) was captured by someone close to them.


The Wedding Journal is going to be similar to my digital diary, Samantha’s Wanderlust – a platform of our own bridal editorials, real SW Brides, décor inspiration and honeymoon recommendations – everything you love about the world of SW, but bridal and soirée inspired! I will be writing most of the posts, and will also be calling on industry friends to feature as guest contributors, showcasing the best of their craft and/or field.


Welcome to ‘The Wedding Journal’: A Style Guide for the Bohemian Luxe Bride. - SWx


From Sundown Into Midnight.

For Adventures Under The Stars,

Beneath The Moons Whispering Husk


Wedding. Soirée. Red Carpet.


It’s Samantha Wills; After Dusk.





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