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SURF LUXE

SURFBOARDS AS ART

 Inspired by our latest collection, Amethyst Solstice, we are loving all things surf-luxe. The first thing that comes to mind, of course, is a beautifully luxe surfboard - a true form of art. While high-end brands like Chanel & Alexander Wang pioneered the 'fashion surfboard' 3-4 years ago, we can't help but be obsessed with amazing local designers; with our favourite being Nusa Indah, based in Forster, NSW.

We recently spoke to founder & designer, Jada, after she lent us a bespoke, traditional Balinese Batik inlay board to feature in our Amethyst Solstice campaign, shot right here in Sydney (with our ultimate SW muse, Zoe Cross). Gain an insight into the inspiration behind her brand & designs below, as she tells us about the ways in which she personally resonated with Samantha's own story. 

Plus, if you want to read more, head over to the Samantha Wills Foundation for Jada's full interview with SW!

'My love affair with Indonesia gave me a taste for good waves and exposed me to the beautiful world of ancient textile design and print. Over the years and many trips later, I have sourced and collected many treasured Batik and silk textiles. Once my personal board garnered public interest, I began work on Nusa Indah Surfboards to make them available to the modern bohemian woman; she who is adventurous in spirit, and has an appreciation for quality, hand-crafted goods. Nusa Indah Surfboards are adorned in Balinese motif, sourced and exclusive artist designs, and they are designed to enhance your walls as easily as they define your performance in the water.

I connected with Samantha online, years after discovering and admiring her hand-crafted jewellery she sold at the markets, and resonating with her story of coming from a small country town and self-taught approach to her craft. When I reached out to her, I had no expectation of a reply, but after a mutual appreciation of each others work and an invitation to feature my boards in her Amethyst Solstice Campaign, I jumped at the opportunity. And as they say, the rest is history!... 

Jada x'

IMAGE 1: CHANEL

IMAGE 2: ALEXANDER WANG x HAYDEN SHAPES

IMAGE 3: MARC JACOBS (WITH CHANEL IN FRAME)

IMAGES 4 - 8: NUSA INDAH

UPSTATE NYC

FLATROCK HOUSE

Out of the city, summer nights, outdoor dinners, chilled wine with every sunset, waterhole swimming, rock jumping, morning hikes, (too many) cocktails with cards of humanity, bonfire nights, late breakfasts, laughing til you cry, sparklers and s'mores, mosquito spray instead of makeup, late night conversations, early morning recollections, no TV, Otis + Beach Boys + Bowie playing on vinyl, fireflies, friends who are family… This is how I can best sum up Summer at Flatrock House.

I’ve visited in the Winter & now in the summer, both have their qualities, but being born in the Australian Summer, I think I have the desire to follow the summer in my veins.

If you need to escape NYC for a weekend (or longer!), it’s a simple 2.5-hour drive. At Flatrock, the house has a running river behind it, a few minutes walk up the road is a deeper swimming hole.

Be sure to hike up to the beautiful Kaaterskills Falls – the tallest two-tier waterfall in New York. 

There are plenty of local diners, but if you are going with a group, I would suggest doing a group grocery shop & doing cookouts at the house – indoors in the kitchen or outdoors on the grill – there is plenty of space for outdoor dining also. The house sleeps 8, and I think the more the merrier on a trip like this. We hiked the falls, we also jumped in the swimming hole up river (with shoes on) and walked/swam down the river to the house, there are no shortage of good old fashion board games, (there is no TV – and that’s awesome!) there is a record player, and a fireplace in the living room.

The décor is restored Scandinavian furniture, with a rock’n’ twist. It's like a group of cool Brooklyn artist’s set up a house in the Catskills (which is exactly what happened!). Book your stay and get back to nature, you will keep coming back because life is good at Flatrock.

We’ll take the trail marked on your Fathers' map… - SWx

VIEW PROPERTY

Book Your Stay: FLATROCK HOUSE

Add a Comment 0 Comments | Posted in SW Blog Travel + Wanderlust By Jess Roberts

DESTINATION: MEXICO

MEXICAN SOJOURN

If you have not yet been to Tulum, Mexico, make it one of the next destinations on your bucket list. I recently attended a friends wedding there, and it was my second time visiting paradise.

About a 1.5-hour transfer from Cancun airport and you will arrive at one of the happiest places on earth. You know the type of place that you just arrive at & switch into holiday mode instantly? 

Here are some pics from my recent trip celebrating my beautiful friends, Conor & Jeremy’s bohemian luxe wedding, where they said ‘I Do’ under a full moon.

Book the ticket; fish tacos & margaritas await! - SWx 

I’m wearing... OLIVIA – TORTOISE EYEWEAR

Accommodation options... TABLET HOTELS

Make sure you eat at... MARGARITA POSADA

Purchase a fragrance at... COQUI COQUI

If you are there for the full moon, you can dance at... PAPAYA PLAYA 

Add a Comment Comments | Posted in SW Blog Travel + Wanderlust By Jess Roberts

DESTINATION: LA

HOTEL CALIFORNIA

I am spending a lot of time West Coast of late, and when your life leans towards living out of a suitcase, I think it is important to find places that feel like a home away from home. You know, where you can hang your clothes, make a makeshift desk on a dining table, know exactly where to get good coffee…. My West Coast haven is The Rose Hotel in Venice Beach. While it is described as a boutique hotel on travel blogs, it is more like a bohemian luxe apartment, that happens to be a stone's throw from Venice Beach. 

The building was built in the very early 1900’s & rumour has it that it was built as brothel for the romps of Abbott Kinney… Rumour ALSO has it that Jim Morrison & Charlie Chaplin also frequented the establishment… It feels full of history, but with surf luxe refurbishments, that are done in a beautifully understated way. It has the same feel as Hollywood’s Chateau Marmont but by the beach.

If you are West Coast bound & are on the beach side of town, here are my suggestions on what to do while you are there….

SUNSET: No matter what you have planned for the day, if you are on the West Coast you should NEVER miss a sunset. There are a heap of bars on the Venice boardwalk that you can catch it from, or if you have a room on the upstairs area of The Rose, grab a bottle of rosé, and kick back on the balcony.

ICE CREAM: I gave ‘ice cream’ its own category, because well, it’s the best ice cream I have ever tasted. Salt + Straw on Abbott Kinney. I recommend the Sea Salt with Caramel Ribbon + the Honey Lavender double scoop in a waffle cone. But hey, that’s just me. 

EAT: Rose Cafe (it's on Rose Ave, same as the hotel). Gjelina – still a favourite!, and whatever you do, DO NOT leave town without eating at SUGARFISH (Santa Monica). Order the Trust Me box, and ask no questions.

RENT: Bikes and ride along the boardwalk.

SHOP: On Abbot Kinney, it will take you the better part of a day to do it, there is that much to take in!

While I was in LA for work, I always make a point of extending where possibly for play - Thankyou to my beautiful girlfriends who I was lucky enough to hang out with & laughed til we cried! Side note; It’s also great to have such incredibly creative friends – When there is a photographer, hair & makeup artist & stylist in the group, every afternoon becomes wine, Beyoncé & impromptu photo shoots. The best example of this can be seen on @AliMitton’s Insta feed – censored by yours truly.

Blue Jean baby, LA lady. – SWx

Photography By: Ali Mitton

(Interior shots: via The Rose Hotel)

Styling By: Conor Graham

Hair & Makeup: Stoj Bulic

Wine Pouring: Karissa Fanning

SAMANTHA WILLS Jewellery Featured has just been added to The Waiting List; Available July 2016 

Clothing is Stylists Own. 

SW SUMMER SOLSTICE

SW EYEWEAR

summer solstice; the solstice at midsummer, at the time of the longest day.

To celebrate the Summer that was, we set the challenge to explore the meaning of “Summer Solstice” together with our go-to resort, W Maldives and some very talented creatives. Styling their favourite SAMANTHA WILLS Eyewear frames, we've curated an edit of our picks to have captured the feeling of the summer solstice, in true SW style.

Can't get enough of that summer feeling? View all imagery through the #SWSummerSolstice tag on Instagram, here.

Kristina Mendonca - @kristinamendonca

Eleanor Pendleton - @eleanorpendleton

Helen Chik - @helenchikx / ch1k.com

Tessa Jay - @tesseljay

Jessie Khoo - @jessiekhoo

Laura Goodall - @lauragoodall

Jessie Khoo - @jessiekhoo

Arianne Witt - @lola_jagger

Ash Davis - @ashelizadavis

Jorgia Dunn - @jorgia_dunn

Georgia Keep - @georgiakeep

Ally Hayward - @substance_blog

Molly King - @foxyzingaro

Jorgia Dunn - @jorgia_dunn

Danielle & Nicole Benton - @whenwordsfail_

Kristy Cross - @agirlobsessed

Kate Boissett - @kateboissett

SHOP ENTIRE SW EYEWEAR COLLECTION HERE

WATTAI BYRON BAY

DESTINATION: BYRON BAY

Byron Bay is one of, if not my most favourite place on the planet. You don’t have to ask me twice to visit there, especially when you are able to experience something like Wattai House at Wategoes Beach. Wattai is one of those houses you see on Tumblr or Luxury home blogs, one of those breathtaking places that dreams are made of. 

Having been available as a luxury holiday rental for a while, Wattai is now for sale… and if I had a spare $6.9M in the bank, I would be buying it & moving my stuff on in tomorrow! 

As Australia’s most easterly point, you catch killer sunrises & soft palette sunsets – heaven. 

Here are some pictures from my weekend away in Paradise, and whether you stay at Wattai or not, grab your bikini & get Byron bound, there is no place in the world quite like it! - SWx 

Coffee: Bayleaf

Eat: St Elmos, The Farm Byron Bay

Drink: Balcony Bar, Beach Hotel (Sunday afternoon), St Elmos Shop: EMTE Boutique, TIGERLILY

Run: Cape Byron Walking Track (from town, up to the lighthouse)

WEARING:

Eyewear: SAMANTHA WILLS

Rose Gold Lariat Necklace: SAMANTHA WILLS - SIGN UP TO WAITING LIST

Blush Flare Pants: Alice + Olivia

White One Piece: Animale Minimal

Denim Romper: Sanctuary

Black Crop Top: Carousel Bondi

Surf Singlet: SurfYogaBeer

Black Tie Bikini Top: Shop Similar

W MALDIVES DREAMING

THE PERFECT ESCAPE

As Winter encroaches on us here in Sydney, we can't help but dream of corners of the world where it is always sunny (or so we like to think!). We recently discovered the beauty that is W Maldives, located of course in the idyllic Maldives, where every day looks like a dream. 

Whether relaxing with friends & family or honeymooning with your lover, this is one place you'll want to escape to.

BTS: TULUM, MEXICO

SW EYEWEAR

For SAMANTHA WILLS Eyewear Season 2, Antiscians, Team SW headed to Tulum, Mexico to shoot the summer paradise themed campaign. Brazilian model, Marta Bez was the muse for the collection, with Samantha's favourite photographer, Ali Mitton behind the lens. With the shoot set in the stunning Papaya Playa Project, all elements of the luxurious paradise that is Tulum was captured throughout the day both in campaign images, and in the below behind the scenes shots.

 

SHOP SW EYEWEAR HERE

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